The personal touch. Recommendations. Using your web behaviour to craft a personally tailored experience, resulting in happy customers spending more time and hopefully more money on your website.
And then this is what happened when I logged into the Hilton Honors website, in theory to book a hotel room:
Cross-posted from my Chinwag blog.
I was working late when the news started to come in about the earthquake in Haiti. The sense of something major unfolding on an unimaginable scale reminded me of listening to the radio as I heard reports of the tsunami.
What can you do? Put your hand in your pocket. Done.
The large percentage increase in word of mouth campaigns is to be expected as the trend towards marketing using social networks has increased, but compare it to the meagre 8% increase in advertising on social networks.
Well, there always has to be one. And this is it, the first post using Posterous. It looks like an interesting tool for capturing short thoughts, pics, videos and other tidbits whilst gallivanting around the web.
If the prospect of putting a line through the final item on a lengthy to do list is close to nirvana, then you’re probably trying to deal with inbox anxiety, that constant battle to keep your email under control.
I’m with you. The number of unread items in my email inbox steadily grows mocking me, like my own person national email debt clock. Although I haven’t had to make any bailouts (Select All > Delete). Yet.
Impatient? Skip the pre-amble and go straight to the solution.
I’m no camera maestro, but I do like to take a few snaps when I’m out and about. Despite the potential glamourous locations of recent trips to Los Angeles, San Francisco and New York, there was precious little time for sightseeing.
Still, I did discover one new trick whilst mucking around with the Custom White Balance feature of my trusty and battered Canon Ixus 100 IS.
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